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Client:
Collective 365

Project: Rebrand a nonprofit Grant Agency whose sole purpose was providing funding for leaders that wanted to make a change in their community. â€‹

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Strategy Statement: Uniting individuals who want to invest, learn from, and celebrate Black & Brown communities. 

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Distribution Channels: Created a social media schedule, and content plan for nonprofits platforms with content strategized to be relatable and informative. Using social channels such as Instagram, Tiktok, LinkedIN, Twitter, and Facebook. Provided a facelift to organization's website and overall brand. 

Deliverables:

I participated in a service-learning class which gave me the opportunity to provide pro bono ad work. This class was designed to be a competition of three other teams where we had 24 hours to complete deliverables for our non-profit. I, along with three other team leaders made sure our agency gave Collective 365 deliverables that were true to their brand and audience

Creative team

Strategist: Shawn Anthoney

Art Director: Anna Roberts 

Account Planner: Natalie Baxter 

Copywriter: Shawn Anthoney & Megan Butz

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